Navigating the Product Development Life Cycle | Stage 1: Defining Requirements

Image concept of the product development life cycle starting with product requirements and feasibility

Welcome to our series on the five (5) stages of the Product Development (PD) life cycle. Navigating the complexities of engineering cutting-edge technology throughout the entire product development life cycle, from initial concept to full-scale production, sets a solid foundation for a successful product launch. 

In this series, we highlight the PD engineering journey to describe how integrating our engineering services with Valve Corporation helped them realize their vision to innovate virtual reality (VR) gaming hardware to launch the Valve Index VR systemJoin us as we explore the progression of the interdependent stages that underpin end-to-end engineering success.

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Building a Solid Foundation: Clear Requirements Drive Successful Development

In the dynamic world of VR gaming, defining clear and precise product requirements is paramount. Working with Valve Corporation, AC embarked on a journey of VR hardware innovation that required a detailed understanding of market demands, user needs, and technical specifications. This exploratory work and comprehensive project scoping ensures a strong foundation for hardware product development.

Image credit: Valve | Index VR System
Image Credit: Valve | Index VR System

Scoping the project

Strategic groundwork is key to innovation. Scoping a hardware development project typically involves market research, user experience analysis, and technical feasibility studies. 

Valve’s ambition to break into the VR hardware space meant they needed to transition from their strong software background to developing cutting-edge hardware. AC’s Integrated Engineering Teams (IET) engaged with Valve to ensure alignment with their strategic goals. Our focus on scope was to understand their vision and the competitive landscape of VR gaming. 

Objective: Precise scoping is completed to ensure successful development and innovation.

Image depicting an exploratory review of VR technology during the product development life cycle

Completing exploratory work

Image depicting the exploratory work phase of the product development life cycle

Exploratory work is critical in identifying potential challenges and opportunities. Detailed feasibility studies and risk assessments are also important. For Valve’s VR gaming console and controllers, we explored the latest advancements in VR technologies, sensor integration, and ergonomic design to create a product that met and exceeded market expectations. The phase involves brainstorming sessions, technical workshops, and collaborative meetings to outline the project’s roadmap.

Objective: Market, technology, and risk assessments are completed to validate product feasibility.

Defining key product requirements

Clear product requirements form the backbone of successful development. AC worked closely with Valve to define the essential features and specifications of the VR hardware. This included determining the performance metrics for sensors, display resolutions, and user interaction modalities. By setting these parameters early, we ensure that all subsequent development stages are guided by well-defined goals.

Objective: Detailed performance requirements are defined for precise execution.

Defining the product

With the requirements in place, the next step was to translate these into a tangible product definition. AC’s role was to detail the hardware architecture, user interface design, and integration points for various components. For Valve, this stage involved creating conceptual designs and initial prototypes that embodied their vision of a revolutionary VR experience.

Objective: Detailed concepts and initial prototypes are developed to confirm the product vision.

Image depicting early concept drawing of the VR head-mounted display with audio and head strap assemblies for prototyping within the product development life cycle

Completing the project proposal

A robust project proposal is essential for aligning stakeholders and securing resources. We prepare comprehensive project proposals for our clients.

A thorough proposal outlines the development process, resource allocation, and timelines for all stages of the product development life cycle. This document served as a blueprint for the project, detailing every aspect from the initial concept to the final production.

Objective: Development process is outlined, project resources are identified, and stakeholders are aligned.

Kicking off the project

Image of AC engineering design review team

The final step within the Requirements stage is to initiate the project with a kickoff meeting that brings together all key stakeholders. During this session, we establish the communication channels, define the roles and responsibilities, and set the stage for a collaborative development effort. Our role is to manage the delivery of all discrete components and the entire development process. For AC, this was the beginning of a transformative journey with Valve into the VR hardware market.

Objective: Clear design milestones are communicated with the development team.

Ready to move from feasibility to development?

We helped Valve define its VR hardware requirements and prepare for development, setting the stage for success. The next stage relies heavily on the groundwork laid by defining the requirements of the PD process

What's next?

See how the product vision starts to take shape in the next stage of the PD life cycle.